The Management of Eu Yan Sang (1959) Sdn Bhd
Dato' Anne Eu
Dato' Anne Eu is the Chairman of Eu Yan Sang Malaysia and Deputy Chairman of Eu Yan Sang China Ventures. Based in Kuala Lumpur, Dato’ Anne Eu is responsible for growing the corporate and retail aspects of the business in both countries, through developing local and international marketing strategies and business opportunities.
Prior to this, Dato' Anne Eu was an Investment Manager for Sime Darby Insurance Division, in charge of investment management.
Under her stewardship, Eu Yan Sang has recorded steady growth and increased recognition in recent years. She is instrumental in leading business areas that include the merging of TCM with mainstream Western approach and broadening market appeal with organic and halal-certified TCM products. In April this year, Eu Yan Sang won the gold medal in the health category at the 2012 Putra Brand Awards in Malaysia, a repeat of its first win in 2010. Eu Yan Sang also has been awarded The BrandLaureate Master Awards 2010-2011 for Integrative Healthcare in Year 2011.
Dato' Anne Eu is an active philanthropist who is involved in many charity work. She founded Roti 1Malaysia in 2011 and currently serves as Chairman for the charity organisation. She also serves as Deputy Chairman for the Malaysian Chinese Women Entrepreneurs Association and the Registered Trustee of The Joseph William Yee Eu Foundation. She is an active member of the Board of Trustees of The Tunku Azizah Fertility Foundation & recently has been invited to sit on the board of Cancer Research Initiative Foundation.
Dato’ Anne Eu is a recipient of the Most Outstanding Malaysian Chinese Women for Community Contribution Award at the 2011 International Women’s Day and the BrandLaureate Great Entrepreneur Brand Icon Leadership Award 2011 by the Asia Pacific Brands Foundation. Same year, she received the Outstanding Leadership Award at the Global Women’s Summit.
Managing Director (EYSMAL)
Lok Eng Hock
Lok Eng Hock started his illustrious career with Eu Yan Sang Malaysia in 1982 and he currently holds the position of Managing Director at the company. In this role, he is responsible for the overall business performance and manufacturing operations of Eu Yan Sang Malaysia and Weng Li Sdn Bhd.
With a wealth of experience and knowledge of the TCM industry, Eng Hock spearheads the company’s business marketing strategies which have significantly led to the recognition of Eu Yan Sang as a household TCM brand that delivers on its good conscience of caring for mankind.
He is actively involved in various business associations and holds the positions of Deputy Chairman of Commerce, Chinese Chamber of Commerce and Industry for Kuala Lumpur and Selangor, Vice President, Malaysia Bird’s Nest Merchants Association, and member for Alumni of Nanyang University of Singapore.
He has written and published two sales and marketing strategy books which are, The Cash Register Rings Non-Stop, available in Mandarin and English, and The Heart of Marketing Strategy, available in Mandarin.
Eng Hock holds a Bachelor of Commerce degree from the Nanyang University of Singapore.
Deputy Managing Director
Eric Chiu joined us in 1996. He is responsible for the overall performance of Weng Li Sdn. Bhd. and assist in the overall trading operation of EYSMAL.
Eric holds a Master of Business Administration degree from Maastricht School of Management (MSM), the Netherlands. He is a member of both The Malaysia Institute of Accountants and CPA Australia.
Wong Kah Cane
Wong Kah Cane re-joined us in April 2006. Currently, he is responsible for assisting the implementation and development of strategic sales and marketing plan for EYSMAL. He holds a Bachelor of Business Administration from Universiti Utara Malaysia.